BRAND PIER

CASE STUDY JOHNNIE BLONDE WHISKEY

Johnnie Blonde
Whisky

Client partner since:
2021

Area:
Promotion/events, PR, and social media

Tasks:
Planning and implementation of a Johnnie Blonde summer’s end tour, stopping at popular locations and communicating via media & influencers
Event planning/pre- and post-event communication
Media and influencer cooperations
PR and social media support

Output
Brand awareness through attention-grabbing tour and partnership with AINO, Geheimtipp Hamburg, and influencer Großstadtklein:


Reach of 165,712
168,064 impressions
Engagement of 1,778